In today’s online world, keeping up with social media can be tough. There are so many platforms, competitors, and trends changing all the time! But don’t worry – we’ve got some tips from our social media experts to help you out:

1. Check Out Social Media Regularly: Make sure to spend time on social media every day. It’s like a treasure chest of ideas! By seeing what’s popular and what people are talking about, you’ll never run out of things to post. Plus, there are newsletters like Later and Buffer that can give you even more ideas.
2. Listen to Your Followers: Your followers are the ones you’re posting for, so it’s essential to listen to them! Pay attention to their comments, polls, and questions. This will help you understand what they like and what they want to see more of.
3. Look for Hot Topics: Ever heard of Reddit? It’s a great place to find out what people are talking about. Use tools like the Reddit Keyword Research Tool to see what’s trending. You’ll get tons of ideas for posts that way!
4. See What Your Competitors Are Doing: Take a peek at what your competitors are posting. It’s not about copying them – it’s about getting inspired! You might see something they’re doing that you could do even better.
5. Use Trending Sounds: Video is huge right now, especially on platforms like TikTok and Instagram. Keep an eye out for trending sounds and use them in your videos. It’s a great way to get more views!

We’ve got some awesome resources to share with you from our social media team. They’ve been absolutely loving these newsletters, and we think you will too:

1. Later: Dive into the biggest social media news, Instagram & TikTok tips, plus free resources to level up your strategy. It’s a must-read for anyone looking to up their social media game!
2. Social Media Today: Stay up-to-speed with the latest in social media marketing, platform updates, content strategies, influencer marketing, and more. This daily newsletter is packed with valuable insights to keep you ahead of the curve.
3. Buffer: Get ready to stay in the loop with the best advice and strategies for social media marketing and growing your small business. Buffer has all the tips and tricks you need to succeed online.
4. The Verge: Looking for a little bit of everything? The Verge offers their audience breaking news, reviews, award-winning features, and investigations. It’s a one-stop-shop for staying informed and inspired.

Bonus Tips:

• Show off your team and workspace – people love getting a behind-the-scenes look!
• Share fun facts, quotes, or memes to keep things lively.
• Teach your followers something new with educational posts about your industry.
• Get festive with seasonal content – holidays are the perfect excuse to get creative!
• Don’t forget to recycle your old content – it’s like giving it a second life!